Masthead: Usually you would find that a masthead (also known as a logo for
a company), stick to the same colours on each magazine issue that is published,
using simple yet, easy to remember colours and designs so that it can be easily
recognised by the target audience so that, it is easier to find. This is not
always the case for some magazine issues like the one shown above, if it happens
it be called a "special issue" or "special edition". If
this is the case then the masthead is known to have a different colour that
makes it look special that more important than any other issue allowing it to
look more attractive to buy. The masthead on the magazine above is an image of
a "RollingStone" special edition magazine. This magazine is
recognised for having a powerful, dominating, dangerous looking red that stands
out on the page, and is appropriate for both males and females, allowing it to
have a bigger profit. This issue however, has a royal, proud golden masthead
with an effect that makes it look like it is shiny in the light, making it seem
like it is made of gold, giving that idea that the issue is priceless because
of the articles inside, making the price of it seem more reasonable than it
would seen for a normal issue. It looks really special by the fact that it
brakes the tradition of the magazine, giving the target audience the idea that
this magazine should be brought, and that it is better than any other
"RollingStones" magazine in the past and far better than a magazine
from another company. The font has serifs, making it look formal, making it
look like it is full of good information, which, combined with the colour gold,
gives the image of royalty. The masthead is however, in the same place as
normal which is, at the top of the page where it can be easily be font when on
a display stand, so it can be found and standout from other magazines.
Sell lines: It seems like there is no real need to have a sell line. The fact that it clearly says "Special Issue", is in itself a good enough sell line for a magazine. Most magazines have quote from the main article or say something along the lines of "The best magazine ever!" However, because of the golden fonts making it look as if it should be priceless, allowing this in itself to make people buy the magazine, therefore I feel that this is the reason why it does not have a sell line.
Bar Code: The bar code is nowhere to be seen to which is unusual because it is normally known to be at the font of the magazine to give room for advertisements, however, it may be because the attention is meant to be on the person in the main article, and to focus on the fact that this is a "Special Issue".
Main Cover line: The main cover line has some of the largest fonts on the front cover, allowing it to get more attention than all of the other information, to allow it to be more appealing and to point out that the main article inside the magazine is the reason why this magazine is a "special issue", making it appear that the article must be read by the target audience as it must has a lot of gossip about someone seems very important. It is place in the bottom right corner of the magazine cover to allow it to still be visible to the reader, but out of the way of the main photo to show the man on the front cover is more important than anything in the magazine. It is also overlapping the main photo to allow them both to line together to show what the title is about. The main cover line says "The Main Man Jay-Z". The fact that the magazine refers to the man on the font cover (Jay-Z), as "The Main Man" tells the audience that he is better than any of the information or images in the magazine, because he is better than any of it and he is the main focus, giving him the main article giving him his own "special issue". The top half of the main cover line "The Main Man" is in a strong, powerful, dominating red that allows Jay-Z to seem bigger and better with the bottom part of the main cover line "Jay-Z" being white which stands out better in Jay-Z's black clothes, making it seems that his name is the reason you should read the magazine.
Kicker: The kicker on this magazine is a harsh looking black sharp edged square that makes the information inside look serious and important, also allowing it to link to the colour theme which is mainly black and white. It is small, keeping out of the way of the main photo or cover story, yet placed at the top on the cover, where it can easily be seen and also overlaps the mast head, making it seem like it is better than the most identifiable part of the magazine.
By line: The name "Chris Rock" is the by line as it is the name of the person who wrote an article inside the magazine. It is white, so that it can stand out from Jay-Z's clothes, to give credit to this person for working on part of the magazine. The colour of the name also links to the colour theme allowing it to fit in.
Main Photo: The photo is of Jay-Z who is the person in the main article. It images is a medium close up, to allow people to focus on the emotions showing in his face. The picture fills most of the room on the magazine cover, to show how important Jay-Z seems to be. He look very serious, giving the camera eye contact, making him look more dominating and intimidating to attract attention and also seem more readable.
Sell lines: It seems like there is no real need to have a sell line. The fact that it clearly says "Special Issue", is in itself a good enough sell line for a magazine. Most magazines have quote from the main article or say something along the lines of "The best magazine ever!" However, because of the golden fonts making it look as if it should be priceless, allowing this in itself to make people buy the magazine, therefore I feel that this is the reason why it does not have a sell line.
Bar Code: The bar code is nowhere to be seen to which is unusual because it is normally known to be at the font of the magazine to give room for advertisements, however, it may be because the attention is meant to be on the person in the main article, and to focus on the fact that this is a "Special Issue".
Main Cover line: The main cover line has some of the largest fonts on the front cover, allowing it to get more attention than all of the other information, to allow it to be more appealing and to point out that the main article inside the magazine is the reason why this magazine is a "special issue", making it appear that the article must be read by the target audience as it must has a lot of gossip about someone seems very important. It is place in the bottom right corner of the magazine cover to allow it to still be visible to the reader, but out of the way of the main photo to show the man on the front cover is more important than anything in the magazine. It is also overlapping the main photo to allow them both to line together to show what the title is about. The main cover line says "The Main Man Jay-Z". The fact that the magazine refers to the man on the font cover (Jay-Z), as "The Main Man" tells the audience that he is better than any of the information or images in the magazine, because he is better than any of it and he is the main focus, giving him the main article giving him his own "special issue". The top half of the main cover line "The Main Man" is in a strong, powerful, dominating red that allows Jay-Z to seem bigger and better with the bottom part of the main cover line "Jay-Z" being white which stands out better in Jay-Z's black clothes, making it seems that his name is the reason you should read the magazine.
Kicker: The kicker on this magazine is a harsh looking black sharp edged square that makes the information inside look serious and important, also allowing it to link to the colour theme which is mainly black and white. It is small, keeping out of the way of the main photo or cover story, yet placed at the top on the cover, where it can easily be seen and also overlaps the mast head, making it seem like it is better than the most identifiable part of the magazine.
By line: The name "Chris Rock" is the by line as it is the name of the person who wrote an article inside the magazine. It is white, so that it can stand out from Jay-Z's clothes, to give credit to this person for working on part of the magazine. The colour of the name also links to the colour theme allowing it to fit in.
Main Photo: The photo is of Jay-Z who is the person in the main article. It images is a medium close up, to allow people to focus on the emotions showing in his face. The picture fills most of the room on the magazine cover, to show how important Jay-Z seems to be. He look very serious, giving the camera eye contact, making him look more dominating and intimidating to attract attention and also seem more readable.
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